Komunikasi Dalam Pengembangan Hubungan Antarpribadi Melalui Second Account Instagram

Herna Herna, Annisa Alifya Sari


Human beings have a need to express themselves and define their identity. With the existence of a second account on Instagram, individuals can express aspects that may not be fully revealed on the main account. The study aims to understand communication in the development of interpersonal relationships in users and followers of second Instagram accounts.  The method used is qualitative descriptive research with a constructivism research paradigm. The theory used is Social Penetration Theory which explains the development of interpersonal relationships that include depth and breadth in interaction.  The results showed that the younger generation, especially students, use Instagram second accounts to form relational partners through relationship development.  Relationship development is done by means of self-disclosure, both in terms of depth and breadth and establishing presence over time.  Each user's distinct personality determines the level of self-disclosure. Communication moves from the exploratory stage to a more intimate relationship depending on whether the relationship produces positive benefits.  If the user feels the benefits, then the information shared will show intimacy (mutual understanding and support), conversely, if the user does not feel the benefit or satisfaction of the relationship with someone who is his follower, then the user will hide the followers from the close friends feature or unfriend in the second account.


Communication; Social Penetration; Second account; Instagram

Full Text:



Al-Kandari, A., Melkote, S. R., & Sharif, A. (2016). Needs and Motives of Instagram Users that Predict Self-disclosure Use: A Case Study of Young Adults in Kuwait. Journal of Creative Communications, 11(2), 85–101. https://doi.org/10.1177/0973258616644808

Bazarova, N. N., Choi, Y. H., Sosik, V. S., Cosley, D., & Whitlock, J. (2015). Social sharing of emotions on Facebook: Channel differences, satisfaction, and replies. CSCW 2015 - Proceedings of the 2015 ACM International Conference on Computer-Supported Cooperative Work and Social Computing, 154–164. https://doi.org/10.1145/2675133.2675297

Carpenter, A., & Greene, K. (2015). Social Penetration Theory. The International Encyclopedia of Interpersonal Communication, December 2015, 1–4. https://doi.org/10.1002/9781118540190.wbeic160

Creswell, J. W. (2013). Research Design: Qualitative, Quantitative, and Mixed Methods Approaches. In Mycological Research (Vol. 94, Issue 4, p. 522). Sage Publications, Inc.

Deters, F. G., & Mehl, M. R. (2013). Does Posting Facebook Status Updates Increase or Decrease Loneliness? An Online Social Networking Experiment. Sage Journal, 4(5). https://doi.org/https://doi.org/10.1177/1948550612469233

Jiang, L. C., Bazarova, N. N., & Hancock, J. T. (2013). From perception to behavior: Disclosure reciprocity and the intensification of intimacy in computer-mediated communication. Communication Research, 40, 125–143. https://doi.org/doi:10.1177/0093650211405313

Karakayali, N., & Kilic. (2013). More network conscious than ever? Challenges, strategies, and analytic labor of users in the Facebook environment. Journal of Computer-Mediated Communication, 18, 175–189. https://doi.org/doi:10.1111/jcc4.12005

Lei, X., Wu, H., Deng, Z., & Ye, Q. (2023). Self-disclosure, social support and postpartum depressive mood in online social networks: a social penetration theory perspective. Information Technology and People, 36(1), 433–453. https://doi.org/10.1108/ITP-12-2020-0825

Luo, M., & Hancock, J. T. (2020). Self-disclosure and social media: motivations, mechanisms and psychological well-being. Current Opinion in Psychology, 31, 110–115. https://doi.org/10.1016/j.copsyc.2019.08.019

Masaviru, M. (2016). Self-Disclosure: Theories and Model Review. Journal of Culture, Society and Development , 18, 43–47. www.iiste.org

Masaviru, M., Rose, M., & Peter, M. (2015). The Influence of Self-Disclosure on the use of Contraceptives among Couples in Changamwe Constituency, Mombasa County. New Media and Mass Communication, 40(76), 76–87. https://www.neliti.com/id/publications/78311/self-disclosure-mengenai-latar-belakang-keluarga-yang-broken-home-kepada-pasanga

Miles, M. B., Huberman, A. M., & Saldana, J. (2014). Qualitative Data Analysis A Methods Sourcebook (3rd ed.). Sage Publications.

Pennington, N. (2020). Building and Maintaining Relationships in the Digital Age: Using Social Penetration Theory to Explore Communication through Social Networking Sites. In Y. Nam & ‎So Y. Bae (Eds.), book.google (p. 169). google.books. https://www.google.co.id/books/edition/Sustainable_Tourism_in_the_Social_Media/ELgIEAAAQBAJ?hl

Prihantoro, E., & Paula, K. (2020). Self Disclosure Generasi Milenial melalui Second Account Instagram. Jurnal Ilmu Komunikasi, 18(3).

Rahayu, M. N., Poerana, A. F., & Lubis, F. O. (2020). Pemanfaatan Instagram Dalam Menjaga Hubungan Baik Pt. Pupuk Kujang Dengan Stakeholders. WACANA: Jurnal Ilmiah Ilmu Komunikasi, 19(2), 186–201.

Rizaty, M. (2023). Pengguna-instagram-di-Indonesia-capai-1093-juta-per-april-2023. https://dataindonesia.id/internet/detail/pengguna-instagram-di-indonesia-capai-1093-juta-per-april-2023

Tang, N., Bensman, L., & Hatfield, E. (2013). Culture and Sexual Self-Disclosure in Intimate Relationships. Interpersona: An International Journal on Personal Relationships, 7(2), 227–245. https://doi.org/10.5964/ijpr.v7i2.141

Yang, C., Holden, S. M., & Carter, M. D. K. (2017). Emerging adults’ social media self-presentation and identity development at college transition: Mindfulness as a moderator. Journal of Applied Developmental Psychology, 52, 212–221. https://doi.org/https://doi.org/10.1016/j.appdev.2017.08.006

DOI: https://doi.org/10.32509/wacana.v22i2.3111


  • There are currently no refbacks.

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

 Indexed by:


 Recommended Tools :



WACANA: Jurnal Ilmiah Ilmu Komunikasi

Fakultas Ilmu KomunikasiUniversitas Prof. Dr. Moestopo (Beragama)
Kampus I, Jl. Hang Lekir I/8 Jakarta Pusat, Indonesia 10270
WA: 085714422271 (Chat Only)

email: wacana@dsn.moestopo.ac.id


Creative Commons License

WACANA: Jurnal Ilmiah Ilmu Komunikasi Licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.