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Volume 22, No. 2 December 2023 The Influence of Electronic Word of Mouth on Somethinc Brand Image Among Millienial and Gen Z Abstract  PDF (ENGLISH)
Madyna Zalza Azahra Suhajar, Dini Salmiyah Fithrah Ali, Amanda Bunga Gracia
 
Volume 24, No. 1 June 2025 The Influence of Sustainability Campaign Messages on “Pijak Bumi” Brand Image Through Price Perception Abstract  PDF (ENGLISH)
Linda Okti Arika, Amanda Bunga Gracia, A. Hasan Al Husain
 
Volume 22, No. 2 December 2023 Analysis of Rebranding the X Application on User Loyalty in Batam City Abstract  PDF (ENGLISH)
Suwarno Suwarno, Mangapul Siahaan, Annisya Putri Nadhia
 
Vol 11, No 4 (2012) PENGARUH PENGGUNAAN ENDORSER BAND VIERRA PADA IKLAN HONDA SCOOPY DI TELEVISI TERHADAP TERBENTUKNYA BRAND IMAGE Abstract  PDF
Ardi Adithya S
 
Vol 11, No 4 (2012) PENGARUH JINGLE IKLAN MIZONE VERSI LOVE TODAY DI TELEVISI TERHADAP BRAND IMAGE Abstract  PDF
Hasan Yunianto
 
Vol 11, No 3 (2012) HUBUNGAN KEGIATAN CUSTOMER RELATIONS INDOSAT DENGAN KEPUASAN PENGGUNA BLACKBERRY Abstract  PDF
Ferdina Elizabeth Hasiholan Panjaitan
 
Vol 11, No 3 (2012) PENGARUH TERPAAN JINGLE IKLAN COCA-COLA VERSI WAVIN FLAG TERHADAP BRAND IMAGE Abstract  PDF
Rani Oktavia
 
Vol 13, No 4 (2014) PENGARUH IKLAN MIZONE 3D PADA MEDIA LUAR RUANG TERHADAP BRAND IMAGE Abstract
Prasetya Yoga Santoso
 
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